Course details

Placemaking & Urban Design
One-Day Course

Date:       Wednesday 7 August 2024
Time:       9:30am - 5:00pm
Location: Hoyne, Level 32, 1 Market St, Sydney

Register Now


Rhodes Central Shopping Centre by Billbergia

Placemaking should be a critical consideration in any development. When urban design is done well, it adds layers of interest and vitality to a project, produces healthy outcomes for users and residents, and creates a commercial edge in the marketplace. For developers, this distinguishes individual projects from competitors and translates to higher price points. It also enhances an organisation’s reputation in the community. 

*Speakers may be subject to change

The Concept of Placemaking & Government’s Approach
Stefan Meissner, Director Design, Ethos Urban

Place Visioning & The Market
Tom Payne, Partner | Place Strategy Director, Hoyne

Placemaking in Practice
Saul Moran, Development Director, Planning & Design, Billbergia 

Planning for People & Place
Sam George, Principal, Urban Design, HATCH

Making Place Happen
Ashlie Hunter, A/Director, Place and Public Life, Cities Revitalisation and Place, Transport for NSW

Healthy Places
Prof. Susan Thompson, Professor of Planning, UNSW and Associate Director, City Futures Research Centre

Reinforcing Place - A Case Study 
Dave Moreton, Regional General Manager, The GPT Group and Ben Simpson-Morgan, Senior Retail Manager, The GPT Group


Everyone who seeks to deliver a quality urban outcome through development is encouraged to attend this course. This includes development managers, asset owners, town planners, architects, urban designers, landscape professionals, quantity surveyors, project managers, financiers, marketers and other industry professionals, whether working in the private sector or local government.


  • The theory of placemaking and successful place creation
  • Why urban design and placemaking needs to be on the agenda for any development
  • Practical steps for when and how to apply place thinking
  • The social and economic benefits that can be achieved
  • Regional and international best practice examples of creating value through place and urban design

Course Speakers

Stefan Meissner

Ethos Urban

Ashlie Hunter

A/Director, Place and Public Life, Cities Revitalisation and Place 
Transport for NSW

Tom Payne

Place Strategy Director

Sam George


Dave Moreton

Regional General Manager
The GPT Group

Saul Moran

Development Director
Planning & Design


Ben Simpson-Morgan

Senior Retail Manager
The GPT Group

Prof. Susan Thompson

Professor of Planning,
UNSW Associate Director,
City Futures Research Centre

*Speakers may be subject to change


Stephen McMahon
Director, Inspire Planning
UDIA NSW President (2020-2022)

Stephen McMahon is a recognised planning and urban development professional with 30 years broad ranging experience and expertise in the establishment and management of planning and development projects and teams. He has been a member of the NSW Urban Development Institute of Australia (UDIA) for over 20 years and in 2010 he was elected Councillor and has been a member of Council Executive, Treasurer and Vice President. Between 2020 – 2022 Stephen was President of the Institute. He is also a Registered Planner and Fellow of the Planning Institute of Australia. More broadly, also Stephen sits on Sydney Water’s Customer and Community Reference Group, Jemena Gas Networks Customer Council and the NSW Department of Planning’s Better Places Advisory Group.

Course Host

VIC. NSW. QLD. Hoyne’s expansive roof covers three states and an in-house team of 50 industry experts: 

strategists; creatives; CGI artists; dreamers; copywriters; digital and UI-interface designers; makers; account managers; 
super-sleuths, marketers and production. Our wealth of insights, vision and experience are why clients consult with us, first and foremost.

Member Registration



Groups of 4+
(10% Discount)



Non-Member Registration



If you require an invoice to pay via EFT/bank transfer, please click here to complete your registration. 


Contact Us


Phone: 02 9262 1214
Address: Level 5, 56 Clarence St, Sydney